Sony Music West Africa Welcomes Oluwaseun Lloyd popularly Known As Banko As General Manager.
As you must have read by now, Sony Music West Africa has officially been selected as foremost music entrepreneur and
now former President of Davido Music Worldwide, Oluwaseun Lloyd also known as, Banko as its General Manager.
The record managements said its partnership with Banko is based on his pure love for African music and his desire to push the culture beyond the earth .
Banko horned his craft in the music business in Canada, after which he came back to Nigeria to
set up Davido Music Worldwide.
“We have no single doubt that the record company is in safe and profitable hands under Banko’s management,” Sony Music West Africa said.
In sharing his plans for the management, He expressed determination to grow Sony Music West Africa to the next level, saying he plans to diversify the company’s business interests and woo investors.
“There is no reason why Apple, Tidal and Spotify should not have their platforms in Africa. African music is overripe for platforms like Apple and Spotify to ignore,” Banko said.
“I will not rest until the voice of every talented West African is heard on the world music stage. From the bubbling city of Lagos, down to the Kente-dressed natives of Ghana, even to the football-governed country of Sierra Leone, let this message be passed into every nook and cranny of West Africa that Sony Music West Africa is here not just to make indigenous stars but build stars of tomorrow that would shine independently.”
On his big plans for West African artistes, Banko said: “To every young, talented West African with a dream of bringing home the coveted Grammy Awards, we say, wake up from your dreams; the time is here to bring it to reality. In a few days from now, we will be knocking on your doors; do not hesitate to open your them to us.”
In times past, Sony Music Worldwide has watched great talents such as Angélique Kidjo, Davido, Wizkid spring out of the
continent. This was why, in February 2016, the record company made the plan to invest in West Africa by setting up Sony West Africa in line with its vision to make Africa a musical store centre of the world.